Book Review: The Hot Rod Art Book – Masters of Chicken Scratch

The Hot Rod Art Book – Masters of Chicken Scratch is a book by Dwayne Vance – a graduate of Art Center College of design , a former designer at Hot Wheels, and now oner of his own company “Future Elements” – that showcases the artwork and technique of several insanely talented artists including John Bell, who we interviewed a while back on the site. It’s an inspiring look at Hot Rods, Planes, and Concept Art and is full of flare, flash and some throwback techniques. The book also showcases a good blend of digital and new media.

I quite enjoyed flipping through the pages as not only does it showcase finished juicy renders using pastel, chalk marker, you name it, but it also shows process and development, or chicken scratch if you will.

Feeling inspired, I tried to bang out one of my own vehicles. A little hacked together IMO, but not too shabby for a first attempt.

In any case, check out the book. It’s well worth the 39.99 and also comes with a bonus jam packed DVD. Highly recommended.

For the digitally inclined, there’s also an iPad/iPhone app version of all the content. pretty handy if you’re like me and have one of the i-devices with you most of the time.

You can find the book here at or at Masters of Chicken Scratch the website.

  • Jlacy

    Thanks for posting the inspirational stuff! Keep up the good work, this and sketch-a-day are very enjoyable. I recently have been going to some underground car shows that have been featuring more of the rat-rod style and have started sketching some of these cool machines. I just downloaded this book onto my ipad after reading your post and am looking forward to reading through it!

    Thanks again!

  • Pingback: More wicked Hot Rods by Dwayne Vance | Industrial Design Sketching and Drawing Tutorials()

  • Buby_962

    I love this book and am ready buying volume 2 coming soon. very inspirational. now that i am taking industrial design it help visualize the different aspects of renderings..

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